Lahore, Pakistan
Cleaning solutions brand
Medium (50-200 employees)
2025
From Growing Brand to 7-Figure Powerhouse.
Dirt Killer is a Pakistan-based cleaning solutions brand specializing in high-performance detergents and industrial cleaning products. The brand offers a range of heavy-duty degreasers, fabric detergents, and surface cleaners designed for both household and industrial applications. To scale its digital market presence and compete with established names, Dirt Killer partnered with Rank Arrow.
We designed a conversion-driven website, optimized product discovery paths, and implemented technical SEO along with CRO strategies as part of our growth marketing approach – ensuring faster load times, better search visibility, and higher inquiry-to-sale conversion.
THE CHALLENGE
Dirt Killer had a strong product lineup but lacked a cohesive online strategy. With increasing competition in the cleaning products sector, the brand struggled to generate qualified leads and convert traffic into customers.
THE SOLUTION
We designed a high-conversion website, optimized product landing pages, and implemented SEO and CRO strategies tailored to both household and industrial buyers.
Scaled their business to a seven figure brand with striking ROAS of over 750% avg. consistently over period of 4 years and over 150% increase in local traffic.
“We hired Rank Arrow for marketing. In just one quarter, our sales tripled - which was our original annual goal. We’re really satisfied with the results.”
President Dirt Killer
Rank higher on google & AI search engines
High-ROI paid ads tracking & acquisition
Build visual demand & audience trust
Turn your existing store traffic into sales
Recover carts & automate workflows seamlessly
Scale repetitive tasks using smart custom AI systems